Gross Potential Rent: How to Calculate It and Read It Right
Gross potential rent is the 100 percent line every other number is measured against. How to calculate it, why definitions differ and the mistakes that make reports misleading.
Free template
A clean, lender-ready rent roll for up to 200 units, with occupancy, leased percentage, exposure, loss to lease, delinquency and suggested renewal rents calculated for you.
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Inside the workbook
Tab 1
Occupancy, leased percentage, exposure, status counts, rent by unit type, delinquency, lease expirations and plain-English insights.

Tab 2
The unit-by-unit roll: 200 rows with dropdowns, calculated loss to lease, expiration buckets, flags and a suggested renewal rent.

Tab 3
Leases coming due in date order with a suggested renewal rent inside your caps and the revenue added if they all renew.

Unit Types
Floor plans with beds, baths, square feet and market rent, which fill into the roll automatically.
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Gross potential rent is the 100 percent line every other number is measured against. How to calculate it, why definitions differ and the mistakes that make reports misleading.